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Great American
Talk Line Up:

Laura Ingraham Bill O'Reilly Sean Hannity

Sunday Aug 1, 2010

Advertising and General Information

COVERAGE:	Rochester and the Finger Lakes, including Wayne, Ontario, Seneca, Yates, Livingston and Cayuga counties. Click HERE to view the 1420 WACK coverage area.

OPERATION:	24 Hours

SPORTS:	*Sports Radio WACK* 1420 WACK carries more play by play and sports talk programming than any other station in the Rochester area. *1420 WACK* is the home of New York Yankees baseball, *Buffalo Bills* football, *S.U.football and basketball and NASCAR* racing. In addition,*WACK* carries some of the top Sports Talk programming in the country,including the #1 Sports Network *ESPN*.

TALK:	*WACK* provides the most entertaining, insightful morning show in the area. Between Dick Reeves and Russ Jeffrey you' will find your information needs are met. Russ looks after all the local news and information you would possibly need. Dick fills everything in between the WACK News on the hour and half hour with Fun, Laughs, Prizes and lots of the Best Music of the 60's, 70's and 80's. (You never know what Dick will say next.) The "*Live Line"* hosted by Rus Jeffrey from 8:40 to 9:00 every weekday morning has some of the most amazing guests you'll ever hear. You'll be amazed at who Russ can reach by phone. Laura Ingraham, Bill O'Reilly and Sean Hannity round out the day with two-way talk on current topics, relationships, political gossip and events.

DEMOGRAPHIC TARGETS:	*1420 WACK* targets 25-54 year old adults with exclusive sports and talk programming that provide a highly targeted audience for advertisers.

NEWS/WEATHER:	*WACK* offers comprehensive local world, and national news coverage with our own local news reporters plus *CNN NEWS. Weather services are provided by the staff meteorologists from Rochester's News 8 WROC*.

SUMMARY:	Since 1957, *1420WACK* has been actively involved with the communities in our area. Promotions such as the, *Easter Egg Hunt* and the *Kid's Christmas Party, attracting thousands of participates each year. For the residents of the Finger Lakes area, we truly are " Hometown Radio"*.

CONTACT NUMBERS:	Business Line (585) 482-9667 (315) 331-1420 WACK Studio (315) 331-1420 Newsroom (315) 331-7100 Fax (315) 331-7101 Mailing Address P.O. Box 1420 Newark, NY 14513

Copyright Š1997-2009 - 1420 WACK-AM - P.O. Box 1420 Newark, NY 14513

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